Nicolai Knoll is a Senior UX Designer at Google.
I’m part of Google’s Fit team helping people to live a healthier and more active life. Previously I was part of the UX teams at Deliveroo, the Financial Times and Edenspiekermann.
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Financial Times
Agency:
View case studyAs lead UX Designer, I worked across multiple teams to improve the way our journalists tell their stories and to help readers find the right content. We met readers weekly and practiced hypothesis-driven design, releasing and measuring results continuously.
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Red Bull TV
Agency: Edenspiekermann
browse appsWinner: Best TV Experience at the Google Play Awards 2017
For almost two years I led a team of product designers between Berlin and LA to reimagine the new Red Bull TV. We developed a family of apps for multiple TV platforms, native mobile and the web. Intensive prototyping and user testing were key to the process, resulting in the RBTV playbook, used by developers, internal departments and external partners worldwide.
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MINI Art Beat
Agency: KKLD*
Feature on DesignboomMINI Art Beat was a live interactive installation and social media campaign for MINI. Using more than 40,000 LEDs we transformed the surface of a MINI Countryman into a 3D video screen, to be driven through the streets of central London. Using Facebook, Twitter and Vine, fans could submit their selfie videos which were then displayed on the car in real time, and instantly turned into their personal music clip on YouTube.
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Economist.com
Agency: Edenspiekermann
visit siteWe helped the Economist to sharpen their product strategy and develop a new design language. Together with the internal team, we designed the initial site concept and created a set of core components for the most important user journeys.
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NZZ Bellevue
Agency: Edenspiekermann
visit siteBuilding upon the three print-only publications 'Z', 'NZZ am Sonntag' and 'Stil', Bellvue is the NZZ's new online lifestyle magazine. We created a range of component-based templates, allowing flexibility for a range of article formats such as columns, photo galleries, interviews, recipes and city guides.
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BMW i Ventures
Agency: KKLD*
visit siteAs part of the KKLD* strategy team I helped BMW i to set up a venture capital fund investing in the future of mobility.
Other projects
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I co-founded POST, a post-publishing tool for journalists, funded by Google’s Digital News Initiative. Edenspiekermann
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As a freelancer I designed the UX for Midnight and Forever, the first digital imprints of one of Germany's oldest publishing houses, Ullstein.
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As part of KKLD I worked with Joschka Fischer & Company on the strategy for the European Green Party electoral campaign of 2014. KKLD
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At KKLD I helped to create one of the most efficient viral campaigns of 2009 for BMW. KKLD
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Back when we called it 'web 2.0', I helped to launch the first social channels for MINI and BMW.
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I built newwws, an index of news websites.